PropSpace is a cloud-based software solution for real estate businesses, helping them manage their daily operations without the hassle of tech infrastructure, information management and security. The fast-paced nature of the real estate industry requires users to always have real-time access to their data while on the move. Through user research, it became evident that availability and speed were critical to them as it could mean the difference between closing a deal and a losing out on one. Instead of opting for a web-friendly browser version, it was decided to introduce Play Store and App Store apps for smoother and secure interactions.
Through human-centered design techniques, I researched into existing shortfalls and user needs over wants. After understanding scenarios users faced in the real world, we used the HMW (How Might We) and brainstorming techniques to lay out solutions for developing the app.
Using rapid prototyping, early drafts of the app were designed and tested. Through several iterations and user feedback, we built low and high-fidelity designs of the app using Material Design and iOS Design guidelines. The app is live for download on the App Store and Play Store.